ACKNOWLEDGMENTS

I want to acknowledge my family of insightful and frank editors. Tom, Scott, and Amira. Without you this book would not exist. Your feedback was invaluable and brilliant. My bruises will go away eventually, but my gratitude lives on. Thank you.

Tom, I also want to thank you for being a wonderful example of a gifted, ethical salesperson whose perpetual focus is on helping others. Your passion for selling shines through in every atom of your being. I’m sold on you! And thank you for creating and respecting the space and time I needed to write this book.

To my dear friend and proofer, Pamela Virtue, I so enjoyed our proofing sessions that crossed the globe. Your eagle eye and friendship are deeply appreciated.

Sara Burnside Menuck, thank you for being the final editor and proofer of the book. Your gift for editing shines through. You caught important details that make the work stronger, and your professional opinion has been a great asset to the project. Thank you.

A big debt of gratitude goes to Sean Doss, the very talented graphic artist who worked tirelessly on the various graphic versions of this book. I’ve so enjoyed working with you. Your creative mind and vision are a gift. I highly recommend you to anyone looking to bring their ideas to light.

For the bonus chapter, thank you to everyone I interviewed. First, Rob Saul, President of Serex Sales Automation Services, thank you for having the initial conversation with me and sharing some of your resources so I ...

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