6
Off Brand
A middle school teacher lost her job after her preteen students reposted photos of her in a skimpy bikini that she shared on Twitter. A lawyer and a police officer were both dismissed after participating in a political protest. Many others are on a long list of those who did things so contrary to their companies’ core values that their employers couldn’t keep them around.
Businesses don’t want to associate with employees who behave in a way that is unbecoming for whatever field they work in. Their companies know that the reputation of their employees equals the reputation of the business.
The same thing has happened countless times when companies have hired popular celebrities to endorse their products in TV ads and then fired ...
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