We would like to thank the following people who have been essential to the development of this book. The Livework team, past and present, whose work and creativity has provided us with the ability to grow and develop our business and practice and whose projects provide the material for this book. Livework clients (also past and present) who have provided us with the challenges and feedback that has helped us write a book for business. Our families who put up with the late nights writing. The Wiley team for accommodating our foibles. Melissa for the amazing illustrations. Mark for saying ‘how high?’ when we asked him to jump. And finally, but most importantly, Wendy without whose amazing editing the book would be far less readable.