Personalizing experience based on goals and Engagement Values

It's always important to show your visitors what they are looking for rather than just showing what we want to show. For this, you first need to determine what your visitors are doing and how they are engaging your website. This behavior can be tracked by goals, also called a conversion, such as signing up on the website, submitting contact information, visiting the newly launched products, and so on.

Let's consider a practical case. If a user has visited any of our featured products and also downloaded its brochure, then it clearly shows that the user is interested in the product. So, on the next page visit, we will show a Subscribe to newsletter popup. In this recipe, you will learn ...

Get Sitecore Cookbook for Developers now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.