7 Quick Review of Traditional DMAIC
The Classic Six Sigma Approach of Problem-Solving in a Steady-State Process or an Existing Product and Service
The Traditional Six Sigma DMAIC Method
Several books have been written on the traditional Six Sigma DMAIC method. However, to provide you with a complete overview of Six Sigma concepts that are suitable for marketing, this chapter provides a quick review of the DMAIC (pronounced “duh-may-ick”) method’s tools, tasks, and deliverables. This approach is often called the process improvement methodology. It was designed to solve a problematic process or product and/or service offering to regain control ...