Skip to Main Content
Small Business For Dummies, 6th Edition
book

Small Business For Dummies, 6th Edition

by Eric Tyson, Jim Schell
April 2024
Beginner content levelBeginner
464 pages
12h 59m
English
For Dummies
Content preview from Small Business For Dummies, 6th Edition

Chapter 4

First Things First: Crafting Your Business Plan

IN THIS CHAPTER

Bullet Drafting a mission statement

Bullet Recognizing the importance of business plans

Bullet Creating a business plan

Bullet Updating your plan

After you’ve made the commitment to start your own business, you should embark on your first meaningful hands-on task: developing and writing your business plan. But before you get started, we recommend that you write a mission statement to set the stage for that plan. Over the life of your business, you’ll use that mission statement in many ways, from creating a vision for your business’s future (that is, the big-picture overview) to developing a year-to-year strategy to setting annual goals for you and your employees.

Your Mission: Impossible If You Fail to Define It

A good mission statement is a written, easy-to-remember sentence, a short list of bullet points, or a paragraph illustrating your business’s goals and purpose in life. Or, as coauthor Jim believes, it’s what makes your company special. Mission statements come in many sizes, shapes, and forms, but they all have one common purpose: ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Start your free trial

You might also like

Starting a Business All-in-One For Dummies, 3rd Edition

Starting a Business All-in-One For Dummies, 3rd Edition

Eric Tyson, Bob Nelson, The Experts at Dummies
Accounting For Dummies, 7th Edition

Accounting For Dummies, 7th Edition

John A. Tracy, Tage C. Tracy

Publisher Resources

ISBN: 9781394242764Purchase Link