19. Friend and enemy
It might be your leadership and direction that drives the business initially, but it will be your staff members who are responsible for realising the dream.
Staffing your business with all of your mates from the pub will make you very popular, but unless you are planning to run a pub, it really is a bad move.
Hire the right person for the job and it can only mean success; get it wrong and it could collapse the business. Naturally, the first people you will turn to in your hour of need are your friends and family. You will no doubt be aware of their present circumstances, salary and job satisfaction – which is an awful lot of information and allows you to offer an alternative package and working conditions to win them over. ...