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Smart Business
book

Smart Business

by Ming Zeng
August 2018
Beginner content levelBeginner
320 pages
8h 3m
English
Harvard Business Review Press
Audiobook available
Content preview from Smart Business

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Part 1 of the book has described the transformation of the business landscape through the dual forces of network coordination and data intelligence. Familiar strategies are being turned upside down. But what does all this mean for any individual firm? What should you do differently in this new environment?

In the world of smart business, not everyone needs to become Taobao, Google, or Facebook. Firms large and small, from legacy companies to internet startups, can all win in the new competitive arena. However, you have to grasp the essential logic of smart business and understand the strategic implications of the new business world. The chapters ...

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Publisher Resources

ISBN: 9781633693302