Chapter 16Mechanisms for Quota Aware Video Adaptation

JIASI CHEN, AMITABHA GHOSH, and MUNG CHIANG*

16.1 Introduction

16.1.1 Two Conflicting Trends

Two recent and conflicting trends in Internet applications motivate the discussion in this work: video traffic becoming dominant and usage-based pricing becoming prevalent.

Video Traffic Becoming Dominant. Video consumption is on the rise. For example, Cisco predicts that 70% of all mobile traffic will be from video alone by 2016 [1]. Likewise, wireline traffic is also dominated by video, with NetFlix accounting for almost 30% of wireline Internet traffic [2]. Together with YouTube, Netflix, Hulu, HBO Go, iPad personalized video magazine apps, and news webpages with embedded videos, video traffic is surging on both wireline and wireless Internet.

Usage-Based Pricing Becoming Prevalent. Tiered pricing, or usage-based pricing, is becoming increasingly commonplace in the United States as well as in other countries for both wireless and wireline broadband. Table 16.1 compares the usage fees from various international Internet Service Providers (ISPs).

Table 16.1 Usage Fees for Wireline and Wireless ISPs Around the World

Wireline/ Baseline Overage
Carrier Country Wireless Quota, GB Charge
AT&T USA Wireless 2 10 USD per GB
Verizon USA Wireless 2 10 USD per GB
Reliance [3] India Wireless 2 0.01 Rupee per 10 kB
Rogers [4] Canada Wireline 80 2 CAD per GB
AT&T USA Wireline 250 10 USD per 50 GB

These two trends, video ...

Get Smart Data Pricing now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.