ACKNOWLEDGMENTS
Our investigation into how traditional businesses can survive and thrive against the challenges posed by tech giants started long before the generative AI hype emerged. The advent of ChatGPT, Gemini, and other large language models has greatly augmented the capabilities of these tech giants. Consequently, it has become even more crucial for traditional businesses to evolve into smart rivals.
We owe a tremendous debt of gratitude to the many individuals who have imparted their wisdom and insights throughout this journey.
Feng extends his heartfelt gratitude to his adviser, Marco Iansiti, who has been a pillar of support in all aspects of his life since the commencement of his doctoral studies at Harvard. Marco not only enlightened ...