ABOUT THE AUTHORS
FENG ZHU is the MBA Class of 1958 Professor of Business Administration at Harvard Business School, where he also codirects the Platform Lab within the Digital, Data, and Design Institute and cochairs the Harvard Business Analytics Program. Zhu is renowned for his expertise in platform strategy, digital innovation, and competitive strategy. His research and teaching have won him many international awards. He has provided strategic advice on competition and regulation issues to leading technology companies, including Alphabet, Meta, Microsoft, and Uber. Additionally, Zhu has offered his expertise to a variety of traditional businesses, assisting them in navigating the digital landscape.
BONNIE YINING CAO is an award-winning ...