November 2014
Beginner to intermediate
158 pages
4h 21m
English
Content preview from Social Data Analytics
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Table of Contents
Chapter 1: A New Universe of Data
Understanding social analytic platforms
Chapter 2: Social Analytics in the Enterprise
Alstom’s pillars of collaboration
Chapter 3: Social Business Intelligence
Social analytics and business intelligence integration
Chapter 4: Four Steps to Social Business Intelligence
Step 1. Creating and engaging social media presence
Step 2. Tie social media monitoring to your business goals