A brief history of business and competitive information, and the rise of social tools


This chapter briefly examines the history and availability of business and competitive information. The chapter contrasts the difference between information available in “traditional” sources (such as business databases) and social sources. A history of social tools is presented. The chapter outlines common features of social tools, including connecting with others and sharing information. The chapter concludes by outlining ten categories of social tools: networking tools, publishing tools, social search engines, RSS and news feeds, video/audio/image sources, collaboration tools, communication tools, location tools, games and lifecasting tools. ...

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