Chapter 8. STRATEGY FIVE: INFLUENCE POLICY THROUGH REVERSE LOBBYING
The relationship between business and government has long been that of the regulated and the regulator, the favor-asker and the favor-granter. But that's changing quickly. Companies are increasingly working with governments to solve social problems and, in doing so, generating valuable business benefits. The strategy of backdoor market entry included public-private partnerships that help businesses enter hard-to-reach markets. In this chapter we discuss how corporations are offering their help to advance specific policy priorities that serve both public and corporate interests.
Why Safeway Is Lobbying for Universal Health Care
With all the talk about health care in the United States ...
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