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Social Media for Trainers: Techniques for Enhancing and Extending Learning by Jane Bozarth

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And Now, a Few Words about LinkedIn

Whenever I speak on using Facebook in training, someone invariably asks about LinkedIn, alleging that it is the “professional” version of Facebook. It is a place for people to connect, often on a purely professional level, without photos of kids or distracting games. But overall, similarities between Facebook and LinkedIn are few. You can set up groups, invite members and manage memberships, and host private discussions. Discussions allow for text and pasted-in links. As some LinkedIn members choose to have hundreds or even thousands of contacts, you can (much like Twitter) choose from among them a smaller list of contacts to “follow.”
Figures 3.16 through 3.20 illustrate some of the basics of LinkedIn. ...

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