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Social Media for Trainers: Techniques for Enhancing and Extending Learning by Jane Bozarth

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Advantages/Disadvantages of Facebook in Training

Advantages

Facebook promotes conversation and can help to reduce the space and power issues between instructor and learners; it helps to “level” the relationships and can support inter-learner interaction rather than just back-and-forth learner-instructor discourse often seen in traditional instruction. Even new users can quickly see the fun and value in connecting with old friends and family members. Facebook is a “sticky” technology, pulling people in and back in as they check on their friends’ updates, play FarmVille, continue conversations they’ve been engaged in, and check back to see whether anyone has made comments on things they have posted themselves. Facebook is undeniably popular, ...

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