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Social Media for Writers by Pip Ballantine, Tee Morris

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Chapter 4

Facebook

The King of Social Media

If social media began with blogging, then Facebook is what it has transformed into today. Running for just over a decade, and sporting a membership of over 1 billion users, Facebook is the force of nature in social media that people hate to love and love to hate.

But what is it that makes Facebook so appealing?

Before Facebook, social networking covered a wide variety of websites and applications. If you wanted to express an opinion and invite an audience to comment on your thoughts, you would blog. If you had photos you wanted to share, you would upload your photos to Flickr and share links or embed your images in blog posts. If you wanted to swap a quick note with friends, you would use either AOL ...

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