O'Reilly logo

Social Media for Writers by Pip Ballantine, Tee Morris

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Chapter 7

YouTube

Introducing Video to Your Content

The platforms previously discussed in this book—Facebook, Twitter, Google+, WordPress—have mostly dealt with promoting content in text form. Yes, as an author, reading is the preferred format—we create worlds with our words while the readers fill in the blanks with their imagination. So it really should not come as a surprise when authors, plotting and planning out their social media initiatives, do not necessarily take into account visual platforms, and when it comes to visual platforms, none stands taller than YouTube.

With over a billion people using YouTube, four billion views of YouTube daily, and 323 days worth of video viewed through Facebook every minute, it is a wonder that more authors ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required