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Social Media for WordPress by Michael Kuhlmann

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Time for action—building an automated newsletter with a keyword-based RSS feed

Promoting your site content using RSS feeds is great, but what's even better is providing your site visitors with an easily accessible way to keep up with a particular trend or topic of your niche site. This allows your site visitors to skip a few steps by bypassing the search for the best RSS feed reader, the application installation itself, reading usage directions, and having to manually filter through a bunch of posts on a specific topic. Using a newsletter is more user-friendly, because it ensures your subscribers the delivery of relevant content by doing something they do on a regular basis such as checking the inbox. All your visitors have to do is fill out a ...

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