After a customer leaves your site, your chance of making revenue is slim. That is, unless you master the art of remarketing. In this interactive workshop, Social Media expert Jennifer Evans Cario will give you a solid overview on modern remarketing and how to incorporate it. She'll share why remarketing is so important for customers on the edge, and will guide you through different remarketing strategies using both Facebook and Google.
Jennifer Evans Cario is a long-time social media advocate, consultant and speaker, and now President of SugarSpun Marketing, Jennifer has made a career out of finding creative ways to connect with consumers. She is the author of "Pinterest Marketing An Hour A Day", "The Small Business Guide to Search Engine Marketing" and "Zero Dollars, a Little Bit of Talent and 30 Days".
Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.
- Title: Social Media: Remarketing (Streaming Video)
- Release date: December 2013
- Publisher(s): Pearson
- ISBN: 9780133572971
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