CHAPTER 9

Social Learning

Roots of Social Learning

Social learning is a paradigm that suggests that we learn, not just as a response to stimuli and reinforced by reward or punishment, but in the context of social interaction.1 Originally developed as a response to behaviorist psychology and a model used to inform pedagogy, social learning is now an integral part of Web 2.0.2 Social psychologists, like Lev Vygotsky and Albert Bandura, suggest that we learn best when we learn with others. Vygotsky’s research found that we get better at something by working alongside someone that has a higher proficiency in a skill than we do,3 while Bandura outlined a multistage learning hierarchy: attention, retention, reproduction, and motivation.4 The bare-bones ...

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