Chapter 1Starting Something New

How do projects get started? Certainly, it varies with the circumstances. Among the most obvious circumstances are the size and life stage of the company. In small companies, a fun idea tossed around in the coffee room can trigger a new project that might triple the size of the company. In large ones, ideas typically need to be described from a financial point of view and passed up the hierarchy for approval.

The Birth of TinyToyCo

It all started when Pat asked Chris why cats didn’t have their own computers.

"Why would they need them? My cats play with mine all the time," Chris responded. "Do you remember that program that made a cat run around your desktop chasing your mouse pointer? My real cats do that." ...

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