Chapter 3. Scenario: Warehouse Live Demo Set 71
products and clients. That, in turn, provides a true analysis of the business,
including items such as the most and least profitable clients. The packs also
enable a high degree of reuse, automation, and data governance.
Working in conjunction with IBM Software Services, the in-house IT team
successfully implemented their data warehouse solution by using the InfoSphere
Warehouse Advanced Enterprise Edition and the packs for Customer Insight,
Market and Campaign Insight, and Supply Chain Insight.
At the next senior management meeting the CIO was able to dispense with
monthly paper reports by using Cognos Mobile reporting, a component of
InfoSphere Warehouse, to demonstrate how the company’s three ...