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Something Really New: Three Simple Steps to Creating Truly Innovative Products by Denis J. Hauptly

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Appendix . Suggested Reading

There are a large number of books about innovation. They can be divided into several categories.

Some books are focused on business model innovation. That is, they discuss approaches to pricing, distribution channel, or the like. I have not included any of those books below though, since they do not necessarily reflect on product innovation. However, it is worth noting that innovation in business models typically leads to product innovation. When a company goes from delivering music on CDs to delivering music via download, more than the distribution channel changes.

Other books approach product innovation in different ways, most of which were at least touched on in this book. Many look at creating an innovative environment. ...

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