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SPeak Performance by Jim Walz

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Chapter 12

Metaplying: Applying Your Metaphor

You Ain’t Nothing but a Hound Dog.

—Elvis

After you have chosen your new metaphor, the first thing you need to look at is the vision statement or vision of the organization. If the vision statement must be rewritten, the new statement should capture the strength, power, or direction of the metaphor. This same process then carries down through the mission statement. After this, the next part of the application process is to see how your new metaphor filters down through your goals and objectives. This is metaplying.

You must ask yourself a number of questions:

Do your current goals and objectives reflect the attributes that the new metaphor projects?

Will you have to rethink your goals and objectives, ...

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