The Power of Words to Transform Through Metaphors
And I think it’s gonna be a long long time
Till touch down brings me round again to find
I’m not the man they think I am at home
Oh no no no I’m a rocket man
Rocket man burning out his fuse up here alone.
—Elton John
As you’ve read through this book, you may have noticed that I’ve used metaphors to describe the various steps and processes in finding, deconstructing, interpreting, reconstructing, testing, and applying metaphors. Metaformation, as I call it, requires active engagement with language. Language can be a spectator’s sport or a sport where one can get involved, get dirty, run fast, jump high, slam the ball, and leap over the net while dancing for victory. Language is a leader’s ...
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