| Chapter 9 |
Sport, media and television
Photo by Rich Pilling/MLB Photos via Getty Images
It is fast, accessible and connected but what role does social media have in the battle to be a star or secure a sporting event?
PREVIEW
Key terms defined ■ Introduction ■ Social media, democracy and change ■ Social media and the 2018 European World Cup bids ■ European and American TV networks ■ Trends in sports coverage ■ 2004 sports-related media companies ■ Sport and the media ■ Sport and the modern press ■ International comparison of sports newspaper ...
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