Chapter | Thirty-One
Your Online Publicity Kit
OVERVIEW
All movies are created equal. But when it comes to getting hits for yours, you need an advantage as you spread the word and help it find its audience.
FIGURE 31.1 Sports movies get a high hit-rate on video sharing sites. (Photo courtesy of iStockphoto, © Polar-Media, Image# 4095378)
PUBLICITY FOR YOUR SHORT FILM
You made your movie, and despite all the faults you spotted it’s a gem you are proud of. But, like a meal you took time over to cook, it isn’t complete until it has been served up and found its audience. Every film has its own unique audience – the people who connect ...
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