Starting a Practice, 2nd Edition

Table of contents

1. Cover
2. Title
3. Copyright
4. PREFACE 1st Edition
5. PREFACE 2nd Edition
6. ABOUT THE AUTHOR
7. ACKNOWLEDGEMENTS
8. CONTENTS
9. Stage 0 Strategic Definition
   1. Strategy formulation
   2. Business mentor
   3. Feasibility study
   4. Escape routes
10. Stage 1 Preparation and Brief
11. Stage 2 The Outline Business Case
    1. SWOT analysis
    2. Market research
    3. Advice
    4. Business training
    5. Investment and risk
    6. The outline business case (OBC)
12. Stage 3 The Business Plan
    1. The business plan
    2. The company
    3. Business potential
    4. Your offer
    5. Practice promotion
    6. Business arrangements
    7. Finances
    8. Company or trading name
13. Stage 4 – Part 1 Business Design
    1. Practice culture
    2. Design culture
    3. Service delivery
    4. Practices and policies
    5. Information management
    6. Knowledge management
    7. Developing standards
    8. Training and CPD
    9. Health and safety
14. Stage 4 – Part 2 Component Selection
    1. Graphic identity
    2. Premises
    3. Office basics
    4. Equipment
    5. Bank account
    6. Insurance
    7. Professional advisers
    8. Keeping account
    9. Tax, National Insurance and VAT
    10. Pensions
15. Stage 5 – Part 1 Getting Noticed
    1. Marketing
    2. Publicity materials
    3. Overcoming procurement barriers
16. Stage 5 – Part 2 Winning Work
    1. Working at risk
    2. Negotiation
    3. Saying ‘No’
    4. Generating your own work
17. Stage 5 – Part 3 Appointments and Fees
    1. Appointment
    2. Fees
    3. Expenses
18. Stage 5 – Part 4 Working
    1. Professionalism
    2. Organisation
    3. Project staffing
    4. Records
    5. Quality control
    6. Change control
    7. Standard procedures
    8. Resourcing
    9. Time management
    10. Research and innovation
    11. Risk
    12. Locums
    13. Money
    14. Trouble
    15. Taking on staff
19. Stage 6 Keeping Going
    1. Maturing
    2. Benchmarking
    3. Reviewing
    4. Office manual
    5. Quality management
    6. Workload
    7. Skills
    8. Planning for disaster
    9. Work–life balance
20. Stage 7 Evaluation and Looking Ahead
    1. The (next) business plan
    2. Forward planning
    3. Practice positioning
    4. Size and growth
    5. Staff progression
    6. Succession planning
21. Conclusion
22. Bibliography
23. Websites
24. Index