Chapter 5
Building a POD (Print-on-Demand) Business
IN THIS CHAPTER
Learning the lay of the land — and the business
Discovering products that sell
Partnering with the best for success
Finding your loyal buyers
As an online entrepreneur, one of the best possible business opportunities is discovering a hot trend with plenty of market demand combined with low risk and minimal start-up costs. The second-best option is finding a legitimate opportunity for a passive revenue stream, or rather a way to earn a steady and consistent income with minimal effort required to keep it going. Granted, both probably sound too good to be true, but a print-on-demand (POD) business is pretty close to the real thing.
In 2024, the market size for the POD business is expected to hit $6.5 billion and continue to grow annually by more than 25 percent, according to Grand View Research. Industry experts predict the global market size to reach nearly $60 billion by 2032. While this isn’t a new, untapped industry, we think it still has plenty of room for carving out niche areas and providing sustainable income, ...
Get Starting an Online Business All-in-One For Dummies, 7th Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
