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Startup Leadership: How Savvy Entrepreneurs Turn Their Ideas Into Successful Enterprises by Derek Lidow

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6

Leading Change

An enterprise is always changing. It changes in order to mature through the four stages. It changes in order to respond to customers and other stakeholders. It changes because environments, conditions, and competitors change. Enterprises change when the people who form the enterprise change. Successfully leading change is an essential skill of all entrepreneurial leaders (and a generally useful skill for all of us).

Many people, including ELs, consider change scary. Change easily triggers our fear of the unknown, because we can never know all aspects of any change with certainty. Many of us have a heightened fear of risk as well, and this adds to our fear of change whenever someone asks us to change something we feel has been ...

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