Startup Leadership: How Savvy Entrepreneurs Turn Their Ideas Into Successful Enterprises

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Organizing to Succeed

Even the best entrepreneurial strategy can be so poorly executed that it fails. Many otherwise smart and charismatic entrepreneurs fail to execute because they have designed organizations that are impossible to lead and that make it difficult to execute the projects and processes essential to producing value. A well-conceived organization, in both its formal and informal structures, focuses the EL's ideas and actions coherently throughout the enterprise, helping everyone understand what he or she needs to do to help the enterprise succeed. A poorly conceived organization blurs the entrepreneur's ideas and actions, resulting in an indecisive and incoherent enterprise. ELs consciously design their enterprises, both the formal ...