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Startup Leadership: How Savvy Entrepreneurs Turn Their Ideas Into Successful Enterprises by Derek Lidow

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APPENDIX F

The Five Prerequisites of Change (The Five Ducks)

Duck One, Comprehension: All members of the team responsible for designing and implementing the change must all share the same understanding of the change objectives.

Duck Two, Motivation: All members of the team implementing the change must be motivated to see that the change is successfully accomplished.

Duck Three, Skills: The project team must possess or have under their control the skills necessary to design and implement the change.

Duck Four, Resources: All the resources required to perform the project must be made available to the team as they are requested.

Duck Five, Communication: Everyone impacted by the change must understand its importance.

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