O'Reilly logo

Stop, Think, Go, Do by Mirko Ilic, Steven Heller

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

If you establish something wrong from the beginning it goes wrong
up to the end.
Client: Rang Online Magazine
Studio: Amir Beik Studio
Art Director, Designer: Amir Hossein Ghoochibeik
On this poster, which was ordered by Standard institute in Iran for its
festival, an old Iranian proverb inspired the designer.
Book, Child, Family
Client: Iranian Graphic Designers Society (IGDS)
Studio: Amir Beik Studio
Art Director, Designer: Amir Hossein Ghoochibeik
Little is more successfully engaging than a graphic game—interactivity.
This poster transforms the calligraphic forms into a labyrinth that pulls
the viewer from here to there.
stop, think, go, do
216
Ladies Only. No Men Are Allowed.
Client: Atashzad Art Gallery
Studio: Amir Beik Studio
Art Director, Designer: Amir Hossein Ghoochibeik
There is a distinct DIY punk quality to this pixelated exhibition poster
that may not illustrate what’s on exhibition, but demands the sense to
go straight to the bull’s-eye in the middle.
Space Frames
Client: Fine Arts Faculty of University of Tehran
Studio: Amir Beik Studio
Art Director, Designer: Amir Hossein Ghoochibeik
Is it architectural schematic or calligraphy? To the Western eye it is
a uniquely and aesthetically pleasingly layering of elements, simply
printed in black and white, that invites lengthy attention.
eight : transform
217
Vertical Letter
Studio: Amir Beik Studio
Art Director, Designer: Amir Hossein Ghoochibeik
From a Western perspective the calligraphic focal image is more than
a literal message; it is an exquisite ornamental design that also is
something of an anthropomorphic figure speaking the information.
Past Continuos
Studio: Amir Beik Studio
Art Director, Designer: Amir Hossein Ghoochibeik
The calligraphic mask at the center of this exhibition poster for Amir Hossein
Ghoochibeik Graphic Work Exhibition (in Vejeh Galler) looks directly, albeit
abstractly, into the eye of the viewer—demanding attention is paid.
stop, think, go, do
218
Polica sa knjigama/Bookshelf
Client: Nikola Djurek
Designer: Dejan Dragosavac Ruta
This poster uses Nikola’s Meandar typeface to suggest the image of
bookshelves. The text reads, “Polica s knjigama u pozadini razgovra
ugodnih,” which means, “Bookshelves in the background of pleasant
conversations.
The First Fadjr International Visual Arts Festival
Client: Tehran Museum of Contemporary Art
Studio: Amir Beik Studio
Art Director, Designer: Amir Hossein Ghoochibeik
The hypnotic patterning of this Farsi calligraphy in its chaotic and
unraveled state beckons the viewer to decipher and comprehend.
eight : transform
219
FUKT Magazine
for Contemporary
Drawing #7
Client: Björn Hegardt
(Editor, FUKT Magazine)
Studio: Ariane Spanier
Graphic Design
Designer: Ariane Spanier
Transforming a torn and
curled paper into the
letters of the magazine
logo
FUKT Magazine
for Contemporary
Drawing #71/2
Client: Björn Hegardt
(Editor, FUKT Magazine)
Studio: Ariane Spanier
Graphic Design
Designer: Ariane Spanier
Transforming hair into
the letters of the magazine
logo
FUKT Magazine for Contemporary Drawing #8/9
Client: Björn Hegardt (Editor, FUKT Magazine)
Studio: Ariane Spanier Graphic Design
Designer: Ariane Spanier
stop, think, go, do
220

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required