Which came first, the artist or the activist? The media-maker or the movement builder? The creator or the change agent? Some of us will say we’re “all of the above.” Or a blend. Or that it might depend on the day of the week. I have pals who are all about impact and see media as a means to an end. Others have cultural expression in their blood and feel it’s a bonus when a project also makes a difference. Some float between these categories. Or refuse to be labeled at all. This book is for all of us—anyone who wants to spark media for social change.
In Making Waves: A Guide to Cultural Strategy ...
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