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Storyscaping: Stop Creating Ads, Start Creating Worlds by Darren McColl, Gaston Legorburu

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REFERENCES

INTRODUCTION

1. Rocket Silverman, Justin, “Invasion of the Cabbage Patchers,” New York Times, September 10, 2008.

2. Kane, Colleen, “Cabbage Patch Fever: 25 Years After,” Huffington Post, December 19, 2008, http://www.huffingtonpost.com/colleen-kane/cabbage-patch-fever-25ye_b_152470.html

3. “What Makes Your Brand Unique?” Build-A-Bear Corporate Website, Frequently Asked Questions 5, accessed October 24, 2013, http://www.buildabear.com/shopping/contents/content.jsp?id=2300007.

4. “What’s the Most Popular Animal?” Build-A-Bear Corporate Website, Frequently Asked Questions 7, accessed October 24, 2013, http://www.buildabear.com/shopping/contents/content.jsp?id=2300007.

5. “A History of Helping Girls Shine,” American Girl Corporate Website, Company History, accessed October 24, 2013, http://www.americangirl.com/corp/corporate.php?section=about&id=2.

6. Alva, Marilyn, “Mattel Shares Rise on Profits, American Girl Sales,” Investor’s Business Daily, accessed October 24, 2013, http://news.investors.com/.business/041713–652230-mattel-beats-hasbro-to-report-financial-results.htm.

7. “Fast Facts,” American Girl Corporate Website, accessed October 24, 2013, http://www.americangirl.com/corp/corporate.php?section=about&id=6.

01 FROM THE CAMPFIRE

1. Amos, Jonathan, “Red Dot Becomes ‘Oldest Cave Art,’” BBC News, June 14, 2012, http://www.bbc.co.uk/news/science-environment-18449711.

2. Choi, Charles, “Hot Find! Humans Used Fire 1 Million Years Ago,” Livescience.com, April 2012, accessed ...

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