Book description
Don’t restrict your creative property to one media channel. Make the essential leap to transmedia!
From film to television to games and beyond, Storytelling Across Worlds gives you the tools to weave a narrative universe across multiple platforms and meet the insatiable demand of today’s audience for its favorite creative property.
This, the first primer in the field for both producers and writers, teaches you how to:
* Employ film, television, games, novels, comics, and the web to build rich and immersive transmedia narratives
* Create writing and production bibles for transmedia property
* Monetize your stories across separate media channels
* Manage transmedia brands, marketing, and rights
* Work effectively with writers and producers in different areas of production
* Engage audiences with transmedia storytelling
Up-to-date examples of current transmedia and cross-media properties accompany each chapter and highlight this hot but sure-to-be enduring topic in modern media.
Table of contents
- Cover
- Haft Title
- Title Page
- Copyright Page
- Table of Contents
- Preface
- List of Figures
-
Part 1 Understanding Transmedia Storytelling
-
Chapter 1 One Story
- What Is Transmedia?
- The Producers Guild Definition
- Transmedia, Intellectual Property and Franchises
- Stumbling Toward Transmedia
- Transmedia Storytelling for Producers
- The Role of the Transmedia Producer
- Audience, Presentation and Platforms
- Transmedia for Creatives
- One World, Many Stories
- Adaptation vs. Extension vs. Expansion
- Where to Start
- Reboot and Reinvention
- Cornerstone Platform/Property
- Engagement and Participation
- Chapter 2 Worldbuilding and Key Story Elements
- Chapter 3 Storytelling and Narrative Continuity
-
Chapter 1 One Story
-
Part 2 Many Media
-
Chapter 4 Motion Pictures and Visual Storytelling
- How Fast? Speed
- How Much? Duration
- How Big? Shot Size
- Why Film?
- Basics of Film Storytelling and Structure
- Turning the Plot Curve Upside Down
- Three-Act Structure in Film
- Key Transmedia Elements and Motion Pictures
- Presenting a Visual Story with Words
- Story Summaries
- Scripts/Screenplays
- Film Production Realities
- A Filmâs Life Cycle
- Film Franchises and Sequels
- Film and Transmedia
- Film and Other Media
- Interview: Phil Hay
- Chapter 5 Television and Serialized Storytelling
-
Chapter 6 Video Games and Interactive Storytelling
- The State of Video Game Development
- Participatory Content, for the Win
- Basics of Game Design and Storytelling
- Key Transmedia Elements and Video Games
- Video Game Storytelling Structure
- The Concepts of Agency and Affordance
- Character, Action, and the Expression of Character
- Dialogue and Conversation
- Game Production Realities
- Production Time and Timing
- Production Methodologies
- Developers and Publishers
- Licensing
- The Game Production Process
- Video Games and Transmedia
- Interview: Jordan Weisman
-
Chapter 7 Other Forms of Storytelling
- Intellectual Properties that Started as Novels, Comics or New Media
- Cultural Artifacts
- Does Anybody Just Make a Universe for the Hell of it?
- Other Forms of Narrative Extension
- Conventional Additions
- Unconventional Additions
- Batman and Naruto Face the Challenges of Size and Longevity
- Naruto/Naruto Shippuden
- Batman
- Interview: Anthony Del Col
- Chapter 8 Choosing Properties and Forms
-
Chapter 4 Motion Pictures and Visual Storytelling
-
Part 3 Managing the Story
- Chapter 9 Managing the Transmedia Property
- Chapter 10 The Transmedia Intellectual Property Bible
- Part 4 End Matters
- Appendix A Motion Picture Platform Bible
- Appendix B Television Platform Bible
- Appendix C Video Game Platform Bible
- Appendix D Platform Bibles for Other Forms of Storytelling
- Appendix E Sample Trademark Licensing Agreement
- Appendix F The Producerâs Guild of America âCode of Creditsâ Definition of Transmedia Producer
- Appendix G Suggested Readings
- Index
Product information
- Title: Storytelling Across Worlds
- Author(s):
- Release date: January 2015
- Publisher(s): Routledge
- ISBN: 9781136071416
You might also like
audiobook
Transform Your Communication with Storytelling
Andreas Loizou is a trainer and author who comes with a spectacular bio. A Leader in …
book
A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences across Multiple Platforms
The First How-To Strategy Guide to Transmedia Storytelling “Phillips’s book is a powerful tool for anyone …
book
Documentary Storytelling, 3rd Edition
Documentary Storytelling is unique in offering an in-depth look at story and structure as applied not …
book
Documentary Storytelling, 4th Edition
Documentary Storytelling has reached filmmakers and filmgoers worldwide with its unique focus on the key ingredient …