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Straight To The Bottom Line by Shelley Stewart, Michael Katzorke, Douglas Smock, Robert Rudzki

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Source Notes

Most of the information in this book is derived from personal experiences of the four authors. Information is referenced below if it is derived from another source or if in the opinion of the authors readers may want further description of the source.

The co-authors would like to thank April E. Asquith, reference supervisor at the Needham (Massachusetts) Free Public Library, for her assistance in locating hard-to-find reference materials cited here.

Chapter 1

  1. David Kearns and David Nadler, Prophets in the Dark, HarperCollins, 1992. Used as a general source for this reference.

  2. Doug Smock interview with Tom Stallkamp, December 2004.

  3. Doug Garr, IBM Redux: Lou Gerstner & the Business Turnaround of the Decade, HarperBusiness, 1999. ...

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