Dodatek. Źródła
Rozdział 1.
Robert Frost, „Droga nie wybrana”, 55 wierszy, Wydawnictwo Arka, Kraków 1992.
Andrew Kucheriavy, How Customer-Centric Design Is Improving the Insurance Industry, „Forbes”, 17 kwietnia 2018, https://www.forbes.com/sites/forbestechcouncil/2018/04/17/how-customer-centric-design-is-improving-the-insurance-industry/.
Indi Young, Mental Models, Rosenfeld Media, New York 2008.
Jared Spool, „A UX Strategy Workshop Led by Jared Spool”, Creating a UX Strategy Playbook, https://playbook.uie.com.
„Critical Thinking”, Wikipedia, https://en.wikipedia.org/wiki/Critical_thinking.
Rozdział 2.
Sun Tzu, Sztuka wojny. Wydanie III, Onepress, Gliwice 2012.
Dave Gray, Sunni Brown, James Macanufo, Gamestorming. Gry biznesowe dla innowatorów ...
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