Book Description
Strategic Bootstrapping is about helping entrepreneurs sift through the “noise” regarding bootstrapping a start-up. The cold-hard facts on bootstrapping are presented. Practically speaking, most entrepreneurs should avoid bootstrapping, realistically, most entrepreneurs will need to engage in some form of bootstrapping. The argument then shifts to how should one bootstrap? In this era of lean start-ups, effectuation, and bricolage, bootstrapping is oft romanticized but seldom analyzed. This book is different from other bootstrapping books in two key ways. First, it draws on evidence from scienti c study to offer best practices. Second, it utilizes this evidence to help en- trepreneurs thrive—not just survive.Table of Contents
- Cover
- Half Title Page
- Title Page
- Copyright Page
- Contents
-
Chapter 1 Bootstrapping Described
- About This Chapter
- What Is It?
- The Cowboy Way—Brief History of Bootstrapping
- Bootstrapping Involves Making Choices about Initial Financing
- Bootstrapping Involves Creatively Operating in Resource-Poor Environments
- Myths Associated with Bootstrapping
- Strategic Bootstrapping versus Reactionary Bootstrapping
- The Structure of the Book
- Chapter 2 Bootstrapping and the Problem of Being New
- Chapter 3 New Venture Finance Considerations for the Bootstrapper
- Chapter 4 Financial Bootstrapping
- Chapter 5 Bootstrap Strategically
- Chapter 6 Typologies for Strategic Bootstrapping Success
- References
- Index