Strategic Employee Surveys

Chapter 3. Employee Surveys as Program Evaluation Measures

In addition to serving as a warning indicator, an employee survey can be used to evaluate the effectiveness of an organizational policy, program, or initiative. The idea is to use the survey results gathered from the program evaluation to guide program design, whether it is final design or redesign. Either way, employee input plays a critical role in influencing how initiatives are implemented and policies are applied.

Employee benefit packages provide an example. Organizations often survey employees to evaluate the attractiveness of alternative benefit programs and elements, and then they develop or modify the final package based on employee feedback. As in the earlier discussion of surveys ...