Contents
Part 1 The Concept and the Need
1 From planning to strategic management and beyond
2 Strategic management: success or failure?
Part 2 The Changing Environment
5 The environment: assumptions in planning
7 Techniques for assessing the environment
8 Business philosophy (ethics and morality) and strategic management
9 The corporate appraisal – assessing strengths and weaknesses
10 Analysing the industry and competitors
11 Analysing the UK management development and training industry: a case history
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