We wrote this book to help healthcare firms and their administrators successfully navigate what is one of the most challenging industries of this century. In addition to high levels of regulation, increasing costs, and a constant flow of new technologies and drugs, health care is morally and ethically complicated.1 Various groups such as patients, doctors, community leaders, nongovernmental organizations (NGOs), third party payers, and regulators have different opinions on any given topic, and finding a middle ground can be a challenging task. As the costliest health system in the world, health care organizations and the U.S. health care system in general make easy targets for politicians, NGOs, and the media.
Given this challenging ...
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