Analysis produces a wealth of information. It is important to extract the most valuable elements, or those that will have the greatest effect on your strategy, and document them in a summary. Use this as the starting point for the planning process.
Make sure the team understands the purpose of the summary.
Use a quick SWOT analysis to solve any problems as they arise.
A SWOT summary details your strengths, weaknesses, opportunities, and threats, often in the form of a matrix. The chart below highlights questions you can ask to help you decide which key elements from your analysis belong under which headings.
|Strengths What is the team competent ...|