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Strategy Bites Back: It is a Lot More, and Less, Than You Ever Imagined .... by Joseph Lampel, Bruce Ahlstrand, Henry Mintzberg

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Chapter 7. Strategy a Step at a Time

 

“We are much more likely to act our way into a new way of thinking than to think our way into a new way of acting.”

 
 --(Karl Weick)
 

“The pencil is mightier than the pen.”

 
 --(Pirsig, in Lila)
 

“It is very dangerous to try to leap a chasm in two bounds.”

 
 --(Chinese proverb)
 

“Ready–Fire–Aim.”

 
 --(Cadbury executive, quoted in Peters and Waterman, In Search of Excellence, 1982)
    • Planning: Ready–aim–aim

    • Entrepreneurship: Fire–fire–fire

    • Learning: Ready–fire–aim–fire–aim–....

Introduction to Chapter 7

From cognition to behavior. And from the head to the organization. Now we get a very different view of strategy. It emerges, one step at a time, as all kinds of people solve all kinds of problems and exploit all kinds of ...

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