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Strategy Power Plays: Winning Business Ideas from the World's Greatest Strategic Minds by Karen Mccreadie, Tim Phillips

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13 BE BEASTLY

Bestial strength and cunning are advantages, not handicaps. To be a leader, you need both, and to know when to use them.

DEFINING IDEA…

A leader is a man who can adaptprinciples to circumstances.

~ GENERAL GEORGE PATTON

Seneca, whom Machiavelli read but didn't rate at all, was one of those Romans who was always banging on about the human virtues of honesty and humility. Considering the amount of fornicating, murdering and double-crossing that the Roman emperors and their political pals got up to, it appears that people respected the great philosopher but thought he was speaking metaphorically. Either that, or they were having too much fun being beasts to read his books, and just left them unread on their bookshelves while ...

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