O'Reilly logo

Strategy Power Plays: Winning Business Ideas from the World's Greatest Strategic Minds by Karen Mccreadie, Tim Phillips

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

22 DO THE MATHS

According to Master Sun: ‘The general who wins a battle makes many calculations in his temple ere the battle is fought. The general who loses a battle makes but few calculations beforehand … It is by attention to this point that I can foresee who is likely to win or lose’.

DEFINING IDEA…

‘Never neglect details.When everyone's mindis dulled or distracted,the leader must bedoubly vigilant.’

~ COLIN POWELL

If Sun Tzu could have peered into the planning room of Hoover senior executives on the brink of their new ‘Free Flights’ advertising campaign he would perhaps have warned them to slow down and crunch some more numbers. The urgency of the drive to clear old stock was sufficient to cloud their forecasting calculations and ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required