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Strategy Power Plays: Winning Business Ideas from the World's Greatest Strategic Minds by Karen Mccreadie, Tim Phillips

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31 STAND UP FOR YOURSELF

If you're going to be a bastard, you're going to have to handle hatred and resentment. And you will have to be a bastard one day, so don't kid yourself that afterwards your victims will shrug and say ‘ah well’.

You can't simply make it up to powerful people if you shaft them, as Machiavelli points out in his seventh chapter. You're going to need the guts to fight them to the end. ‘Anyone who thinks that new benefits make important men forget old injuries is mistaken,’ he says, probably speaking from experience on both sides of that particular deal.

DEFINING IDEA…

You have enemies? Good.That means you've stood upfor something, sometime inyour life.

~ WINSTON CHURCHILL

This, according to The Prince, is one of the ...

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