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Strategy Power Plays: Winning Business Ideas from the World's Greatest Strategic Minds by Karen Mccreadie, Tim Phillips

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33 YOUR ENEMY'S ENEMY

When two people fight each other, the weaker one becomes your friend.

DEFINING IDEA…

God is on everyone's side…and in the last analysis, heis on the side with plenty ofmoney and large armies.

~ JEAN ANOUILH

‘When faction-ridden cities are threatened by an enemy force,’ says Machiavelli in The Prince's twentieth chapter, ‘they always fall very quickly.’

You can't help but have enemies, unless you're someone who doesn't matter enough for anyone to notice. In which case, you've got bigger problems, and you're wasting your time reading this book.

If you have got enemies, chill out. Don't obsess over what your enemies think of you; sometimes it's more important how they compete with each other, especially if they are ...

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