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Strategy Power Plays: Winning Business Ideas from the World's Greatest Strategic Minds by Karen Mccreadie, Tim Phillips

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35 YOU MAKE THE DIFFERENCE

You've got faults – but here's the news, so have your enemies. No one is invulnerable.

DEFINING IDEA…

The world itself is the will topower – and nothing else! Andyou yourself are the will to power– and nothing else!

~ FRIEDRICH NIETZSCHE

‘Nothing brings so much honour to a new ruler as new laws and new practices,’ Machiavelli points out in his final chapter, which superficially exhorts the readers of the book to make Italy strong again. We know he believed passionately that Italy could be strong, if only it was better at winning the wars that the cities seemed to get themselves into.

Machiavelli was raging that although Italy seemed to have great soldiers in hand-to-hand fighting, its rulers and armies consistently ...

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